For a school project at HEAD–Geneva, in collaboration with the RATP (Parisian autonomous transport society), we were invited to create a 10 second long animation to wish the passengers a happy new year 2014.
My intention was to confront the public with themselves and make them reflect on who they are and how they behave with others. I thought that I could address this premise in more than one way. Thus, I decided to also create two posters: one deriving from the animation and the other completely independent of it. Goes around, comes around, featured here, is the poster that was created independently from the animation, where I took a more explicit and, somewhat, empathic approach.
Discover the other poster called It’s up to you.